Tuesday, 24 September 2013

Some Social Media tips for combatting Hope not Hate

We noticed a few months ago that many of our Facebook posts were being marked as spam - we can see such things in the page administration section. We also had a pretty good idea of who was doing this and why.
Some genuine, Hope not Hate spam

The 'why' is quite straightforward. Since Facebook introduced 'sponsored posts', messages posted by pages do not go to all subscribers, but only to a percentage. This ensures that to get maximum reach, you have to 'pony up' and pay Facebook. For what they call 'organic' reach, ie non-paid, the number of page 'likers' who get to see it depends on the record of your page in the past, and the more negative reactions you have had, ie 'hide from page', 'mark as spam' etc, the fewer people see it.

The 'who' is equally obvious. Hope not Hate are terrified that their organisation has outlived its original purpose - the far right is beaten, and it is now targeting a party supported by hundreds of thousands if not millions of former Labour voters. The last thing they want is their hypocrisy put under the magnifying glass.

So, here's an idea. If you want to hit Hope not Hate where it hurts then follow these simple steps:

  1.  'like' their page
  2. when you have done so, put your mouse over the 'Liked' button on their page, and a drop down menu will appear.
  3. Select 'Get Notifications' from the menu
  4. When Hope not Hate stories appear in your news feed, you will notice a line above the post with a small down arrow
  5. Click the down arrow, and then select 'I don't want to see this'
  6. This brings up another menu - select 'Its spam'
  7. You then get another menu - select 'Its just a spammy post'
The effect of enough people doing this will be to minimise the number of people who get to see Hope not Hate's hypocritical rubbish, most of which contains appeals for funds and is genuine spam anyway. To continue to get organic reach, Nick Lowles will have to put his hand in his pocket and pay.

By the way, if you want to be sure you see all of our posts, be sure to follow steps 1 to 3 above - 'get notifications' ensures you will know when we post!!

Please feel free to share this far and wide.

No comments:

Post a Comment